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Demistificazione del social selling

This guide is an essential social selling primer for any marketer. It covers a long list of benefits and reveals how marketing and sales can work together to generate more leads and make more sales.

La guida definitiva per i marketer

According to Forrester Research, 57 percent of the buyer's journey happens before a sales rep is involved. Social selling lets your salespeople engage with prospects earlier, giving them more time and opportunity to build sufficient rapport and trust to make a sale.

To learn how to get your salespeople on social—and help them build more meaningful relationships with customers and prospects—download your copy of Social Selling Demystified now.

What you’ll learn

  • What social selling is and why it matters: See how social selling has evolved into a powerful way to drive social ROI.
  • The benefits of social selling: Understand the value of social selling to marketers, sales teams, and the organization as a whole.
  • Marketing’s role in social selling: Discover the central role marketing teams play in social selling success.
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