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Tout ce qu'il faut savoir sur le social selling

This guide is an essential social selling primer for any marketer. It covers a long list of benefits and reveals how marketing and sales can work together to generate more leads and make more sales.

Le guide ultime pour les experts en marketing

According to Forrester Research, 57 percent of the buyer's journey happens before a sales rep is involved. Social selling lets your salespeople engage with prospects earlier, giving them more time and opportunity to build sufficient rapport and trust to make a sale.

To learn how to get your salespeople on social—and help them build more meaningful relationships with customers and prospects—download your copy of Social Selling Demystified now.

What you’ll learn

  • What social selling is and why it matters: See how social selling has evolved into a powerful way to drive social ROI.
  • The benefits of social selling: Understand the value of social selling to marketers, sales teams, and the organization as a whole.
  • Marketing’s role in social selling: Discover the central role marketing teams play in social selling success.
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