Communiqués de presse

Vancouver, BC— February 16, 2022 – Hootsuite has been awarded the title of ‘Best Social Media Management Software Of 2022 for Multiple Platforms’ by Forbes Advisor. The accolade from Forbes Advisor affirms that Hootsuite has earned the support and strength of the leading voice in the business and consumer finance community.

In their analysis of the best social media management software on the market, Forbes Advisor’s editorial team reviewed the top systems available today and evaluated them based on pricing, usability and functionality to bring together the list of the best social media management software on the market.

“We are honored to be recognized by Forbes Advisor as the best social media management software for multiple platforms,” said Ryan Donovan, CTO, Hootsuite. “This serves as a validation of our strong commitment to continuing to evolve and innovate within our product and help our customers manage their accounts and engage with their audience in a meaningful way.”

Hootsuite’s latest Digital 2022 report found that there are now 4.62 billion social media users around the world. The number of social media users is now equivalent to more than 58 percent of the world’s total population—an indication that it is becoming more important than ever for brands to meet their audience where they are. Hootsuite is dedicated to connecting organizations, businesses, governments, and people alike with their audiences via social media’s most prominent platforms.

“Managing a social media presence on multiple platforms is one of the biggest challenges when it comes to marketing in this day and age,” said Forbes Advisor Deputy, Cassie Bottorff, who led the analysis. “Hootsuite makes it easy to schedule and track the performance of posts across all major platforms, which lets businesses focus on the important work of producing quality content for their audience. And with so many third-party integrations, teams should be able to fit Hootsuite into their existing workflow with ease.”

According to Forbes Advisor, Hootsuite stands out as one of the most comprehensive social media management tools on the list. Hootsuite allows users to schedule social media content in advance, select times when their audience is most likely to be engaged, and use an interactive planner to review scheduled content. The higher-tiered plans offer robust analytics data, a number of integrations for productivity and efficiency applications, and live Hootsuite training for the entire team.