Skip to content
Professional wearing glasses and patterned shirt against red-orange background, with social media interface elements and statistics overlay
February 2, 2026

More columns added to Posts Tables in Analytics Reports

You can now enjoy full alignment between metrics in Posts Table widgets, allowing you to compare identical data points across all social networks within your Reports for a more consistent performance overview.

Details

This update simplifies your workflow by aligning metrics across all Posts Tables, eliminating data discrepancies and providing a single, consistent source of truth for more accurate cross-network performance analysis:

  • Ensure Consistency between different reporting widgets.

  • View and export in-depth, post-level data from a single location, removing the need to jump between the Post Performance section and various Report widgets.

Utilize a more robust set of columns to perform granular analysis.

How It Works

Posts tables are tables available in Reports which provide a post-level view of your content. To see the new columns:

  1. Navigate to the Analytics module and open a report containing a Posts Table or add posts table in a report.

  2. The available columns will be displayed.

  3. You can sort, analyze, and export this data directly, ensuring your post-level insights are comprehensive and aligned across all social networks.

Learn more in Help Center.



Share this update
Step 1 of 2

Please complete the form to learn more

* indicates required fields

Related updates

Category:Hootsuite

Enhanced Advocacy Program metrics in Parliament

Enhanced Advocacy Program metrics in Parliament let you segment and filter advocate activity by team, geography, and sharing behavior, giving you deeper visibility into engagement across your organization.

Category:Hootsuite

@Mentions dropdown: Find and select X accounts as you type

@Mentions dropdown lets you search and select the right X account directly in Composer, so you can tag accurately without leaving Hootsuite.

Category:Hootsuite

LinkedIn First Comment

LinkedIn First Comment lets you draft, preview, and publish your first comment alongside your LinkedIn post, so you never have to leave Hootsuite to finish the job.

Woman in orange blazer holding folders, surrounded by a growth chart showing 96% growth and a laptop screen displaying a website.

Unlock insights tailored to your business

Get your zero-risk trial to see how Hootsuite can power brand growth with the industry’s deepest insights.