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Hootsuite Product Updates
October 2, 2025

Get more clarity on Analytics metrics

We’ve added more details to metrics in Hootsuite Analytics to help you understand your data more clearly. Click the “i” icon on a metric to see whether it’s organic or paid, the data source, refresh rate, and backfill details—with links to the Help Cent...

Details

We’ve added more details to metrics in Hootsuite Analytics to help you understand your data more clearly. Click the “i” icon on a metric to see whether it’s organic or paid, the data source, refresh rate, and backfill details—with links to the Help Center for more context. 

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