Skyrocket your Bluesky growth with Hootsuite
Hootsuite is the easiest way to manage Bluesky and grow your audience. Publish directly, schedule posts, track conversations, and uncover trends — all from a single social media management dashboard.
Schedule Bluesky posts alongside all your social media content
Reach a whole new audience without breaking a sweat
Hootsuite makes it simple to scale your presence on Bluesky while keeping all your workflows in one place. No juggling accounts, no switching tabs — just seamless content creation, publishing, and monitoring.
Create viral content
Craft Bluesky posts with hashtags, images, and gifs right in the Hootsuite dashboard. Or have OwlyGPT generate Bluesky posts for you in seconds.
Schedule posts
Plan ahead and schedule posts on Bluesky at the best time for engagement. View all your paid and organic posts across networks in a list or calendar view.
Protect your brand
Monitor everything people are saying about your brand — positive, negative, and worthy of reposting — on Bluesky and beyond.
Create content that engages your audience in half the time
Automatically identify your top-performing Bluesky content, understand what your audience cares about, and act on those insights before competitors do. Then watch your Bluesky follower growth climb.
Plan and approve Bluesky content from one central hub
If Bluesky’s already a part of your content strategy, make sure it’s included in the big picture (AKA: your content calendar). View Bluesky posts alongside content for all your networks, set up seamless approval workflows, and streamline comments from teammates within the Hootsuite dashboard.
Discover what’s trending on Bluesky in your niche
Trends move fast on Bluesky. Hootsuite helps you spot what’s taking off in your industry so you can jump in at the right moment. Track the latest Bluesky trending topics and discover the hashtags, brands, and events that are getting the most engagement.
Never miss your chance to join trending conversations
Engage at the right time to protect your brand, mitigate negativity, and boost sentiment. With real-time social listening and live mention alerts, you’ll know exactly when your brand is being mentioned on Bluesky. We offer the most complete Bluesky social listening coverage on the market, so you’ll never miss a thing.
See what’s working and outpace the competition
Track mentions, monitor sentiment, and benchmark against competitors. With insights into audience growth, engagement rates, and trending conversations, you’ll always know how to improve and where you stand in your industry.
Find the right influencers and the most share-worthy content
Unlock your brand’s full potential with insights into what — and who — resonates with your target audience on every network, including Bluesky. Discover who to follow on Bluesky and find the top voices in your industry. Strengthen your strategy with more valuable partnerships and post the most engaging user-generated content.
Hootsuite’s unified calendar and drag-and-drop scheduler turn our sprawling lineup of community posts into a single, crystal-clear roadmap.Fuel your Bluesky strategy with free resources
What is Bluesky Social? The complete guide
Brand-new to Bluesky? Check out our complete guide to the hottest alternative to X and Threads.
Webinar: Exploring Bluesky with Hootsuite
Join the Bluesky team for an in-depth Q&A covering how to use Hootsuite to make the most out of this must-watch platform.
How to schedule Bluesky posts with Hootsuite
Learn how to schedule and post Bluesky content alongside all your other social media networks using Hootsuite.
Frequently asked questions (FAQs)
Yes. All paid Hootsuite plans include support for Bluesky publishing and listening. Easily spot trends, create posts and schedule content with the built-in Hootsuite Bluesky integration.
Absolutely. You can schedule Bluesky posts in advance to ensure your content stands out and gets engagement.
Visit the help center to learn more about how to schedule posts on Bluesky with Hootsuite.
We’ve got Bluesky monitoring covered, too. In fact, Hootsuite is the first platform to bring full Bluesky listening coverage to the market. With Hootsuite Listening powered by Talkwalker, you can track mentions, monitor sentiment, measure follower growth, and discover trending topics — all from the same dashboard where you manage and monitor your other networks.
A social listening tool like Hootsuite is the key to your Bluesky growth strategy.
It’ll help you determine how to get followers on Bluesky by sourcing the topics, hashtags, and influencers that are getting the most attention. That way, you know exactly how to attract your target audience.
With a few quick searches, you’ll discover the best Bluesky accounts to follow in your niche, the posts getting the most Bluesky likes and shares right now, and what your competitors are posting on the app.
Plus, you’ll be able to see key audience demographics — age, location, gender, language, and more — to tailor your content strategy to your followers better.
With these key details, you can use OwlyGPT to help you build your content calendar and identify success benchmarks.
Hootsuite saves you time by bringing Bluesky into the same workflow you already use for other social channels. You’ll be able to schedule posts in advance, collaborate with your team, and listen to conversations — all without switching tools. Easily cross-post content to Bluesky, X, Threads, Instagram, and more in just a few clicks.
At the very least, you should be lurking. Many users view Bluesky as a politically neutral alternative to X, while others claim it has its own political slant. So, with that in mind, Bluesky may or may not be the ideal place for your business to show up.
But regardless of whether your brand has an active presence on the app, you should be monitoring what people are saying about you — and the topics you care about — on the app. Hootsuite can help you determine if your target audience is on Bluesky, and whether or not it’s worth it for you to begin cultivating your growth there.
Launch your Bluesky strategy with a free trial of Hootsuite
Ready to skyrocket follower growth, engagement, and brand awareness on the hottest new platform? It’s easy with a risk-free trial or demo of Hootsuite.